Acoustic Sounds
Lyra
Chad Kassem, Steve Berkowitz, Malachi Lui
By: Michael Fremer

March 5th, 2025

Category:

News

A New York Times Story Today Dubs Chad Kassem "The Wizard of Vinyl"

some of the commenters sound as if they'd sing "The devil came from Kansas" if they had the taste to know Procol Harum

A New York Times online story published today written by Ben Sisario headlined "The Wizard of Vinyl Is In Kansas" presents to the general public the Chad kassem most Tracking Angle readers know if just through buying the records, CDs, SACDs and tapes he produces, presses and sells on the Acoustic Sounds website, though some have met Chad at hi-fi shows or at one of his Blues at the Crossroads concert extravaganzas.

Pictured in the photo are (L-R): Chad Kassem, record producer and keeper of the Dylan, Miles and other Sony Music treasures Steve Berkowitz, and the very grown up Malachi Lui.

For most New York Times readers the Chadster is a new experience and the vinyl resurgence is, based on many of the comments, an annoyance to be countered and hopefully eradicated like a PVC plague. These people are disgusted, annoyed and some are left to "chuckle" at our foolishness. They seem in need to explain Chad's success as some kind of con game that fools us out of our money when blind tests, and scientific research "proves" the superiority of CDs and streamed files.

The story Sisario skillfully tells almost gets lost as the commenters focus on the vinyl resurgence rather than on the fascinating Kassem story of redemption through vinyl. For those of you who don't know the full backdrop of Chad's adventure, please read the story and of course luxuriate in the furious comments from the "vinyl hating community", though there are as well some wonderful comments.

I hope everyone reads the story and the comments. For a humorous telling of Chad's really incredible story told as the Moses story in the Bible, watch my roasting Chad years ago at the annual L.A. & O.C. Gala. It's on my previous endeavor's YouTube channel that's essentially dormant since I departed so I'm okay sharing the video here.

Comments

  • 2025-03-06 05:54:46 AM

    Musigny wrote:

    Gilles Deleuze was right: we live in the world of Difference.

  • 2025-03-06 10:21:07 AM

    PTG wrote:

    Thrilled for Chad's success ! I remember the 60 minutes piece from decades ago.

  • 2025-03-06 11:54:17 PM

    Kevin wrote:

    Maybe the Mark Twain of Vinyl too…..at AXPONA last year he uttered one of my favorite all time things……when asked about how he had been so lucky to reissue some of the Acoustic Sounds series…..he cooly replied “ the harder I work…..The luckier I get”

  • 2025-03-06 11:54:19 PM

    Kevin wrote:

    Maybe the Mark Twain of Vinyl too…..at AXPONA last year he uttered one of my favorite all time things……when asked about how he had been so lucky to reissue some of the Acoustic Sounds series…..he cooly replied “ the harder I work…..The luckier I get”

    • 2025-03-06 11:55:27 PM

      Kevin wrote:

      Sorry for the double post. …….

  • 2025-03-07 12:22:16 AM

    Come on wrote:

    Congrats Chad, I guess you have a big smile on your face about the content of this article for various reasons and you deserve it! Since MF was also mentioned, there’s probably another happy face.

  • 2025-03-07 03:18:11 AM

    Dave wrote:

    I do not have NYT access but trust it's a decent article. As for commenters on mass media, yeah, that's par for the course. We live in an age of rage, where benign feature stories are interpreted as personal insults by people with low self-esteem.

    NYT, Washington Post, they include comments to boost engagement. It's ultimately empty and devoid of growth. It's a distraction that took me years to pull back from. I am NOT lumping those 2 new orgs together in other aspects, fyi.

    • 2025-03-07 05:50:23 AM

      Chris Killingsworth wrote:

      Allow me :-) https://www.nytimes.com/2025/03/05/arts/music/vinyl-albums-chad-kassem-acoustic-sounds.html?unlocked_article_code=1.2E4.03u2.ykNf8w2DbRHY&smid=url-share

  • 2025-03-07 02:24:56 PM

    Larry Casey wrote:

    Congratulations and well deserved

    This old boomer loves his fancy esoteric sacd/cd player but when I throw on a Doors 45rpm and drop the stylus in the groove it takes my listening pleasure to a whole nother level. The doors reissues are masterpiece level vinyl.

    Well done sir

  • 2025-03-07 08:41:38 PM

    Mtglass wrote:

    Michael, your “previous endeavor” lacks the expertise that you and your staff built there! Long live the Tracking Angle!

    • 2025-03-09 02:28:30 PM

      Michael Fremer wrote:

      Thank you!

  • 2025-03-07 08:41:40 PM

    Mtglass wrote:

    Michael, your “previous endeavor” lacks the expertise that you and your staff built there! Long live the Tracking Angle!

  • 2025-03-07 10:30:32 PM

    Jeff 'Glotz' Glotzer wrote:

    Both sites are fantastic. 2 of the best.

  • 2025-03-08 12:36:58 AM

    Fred Morris wrote:

    If you can get angry about other people playing (or making) records, you can get angry about anything. A sad commentary on our dysfunctional society.

    • 2025-03-08 05:57:26 PM

      tim davis wrote:

      I love what Fred Morris just wrote! Also isn't the NYT the same rag that published multiple pieces about how vinyl was dead? I don't have enough keystokes in my damaged hands to type all the lols I want to here & now. Instead I'll just quote actor Charlie Sheen from his cameo in National Lampoon's Loaded Weapon 1, VA-LI-DA-TED!!

      • 2025-03-09 02:31:46 PM

        Michael Fremer wrote:

        The Times published a number of pro-vinyl pieces back when it was given up for dead, a few by Ed Rothstein and one by me published in 1998: https://www.nytimes.com/1998/05/07/technology/downtime-fans-flock-to-vinyl-in-the-era-of-cd-s.html?searchResultPosition=31